Microsoft Purchasing Activision Blizzard

 

Microsoft Purchasing Activision Blizzard.

Today, Microsoft (Microsoft Gaming) has announced that they intend to acquire Activision Blizzard. The amount, an astounding $68.7 Billion, which is equivalent to $95.00 per share!

The acquisition will include World of WarcraftDiabloOverwatchCall of Duty, and much more.

Once the deal is complete, it will push Microsft to the third-largest gaming company; behind Tencent and SONY.


Why Blizzard Activision?

Given Activision Blizzard’s current issues, you’d imagine that the company wouldn’t be of interest to any potential buyers. However, it appears that Microsoft sees value in the company, most likely Call of Duty and the potential in HearthstoneDiablo, and World of Warcraft (Classic).

Reports suggest that the gaming industry is the largest and fastest-growing form of entertainment, worth almost $200 Billion. With a potential increase from 3 billion gamers to 4.5 billion by 2030, it was probably an opportunity Microsoft couldn’t turn down!

Microsoft Statement – via Microsoft News Centre


Blizzard Activision Quarterly Results:

According to the Activision Blizzard Third Quarter 2021 Financial Reportthey reported strong results for the third quarter. I’d guess they expect continued success in the fourth quarter with the release of Call of Duty. There was also success for King and World of Warcraft Classic.


Activision Blizzard Shares:

I wonder if news circulated on Friday 14th January, as Blizzard’s shares rocketed from $69.39 to $86.55 a share. The share price hasn’t been this high since the end of August.


Is Bobby Kotick Leaving?

Sadly, if you were hoping this acquisition would result in Kotick leaving, I’m afraid it’s not, well, not just yet! 

Bobby Kotick will continue to serve as CEO of Activision Blizzard. Once the deal closes, Activision Blizzard business will report to Phil Spencer, CEO of Microsoft Gaming.” – Microsoft PR.


Activision Blizzard Gaming Catalog on Game Pass?

Phil SpencerCEO of Microsoft Gaming, has also clarified that they hope to have as many Activision Blizzard games as possible on the XBOX Game Pass once the company’s purchase is complete. 

My concern would be the players with months, possibly years of game time on their World of Warcraft accounts, who already have an XBOX Game Pass.

I have an XBOX Game Pass, but due to the changes in purchasing game time for WoWToken, I don’t have anything longer than two months, but I know of players with many years on their accounts.


Conclusion:

As mentioned above, this news came out of the blue to me, and no doubt, to many others. With the constant issues revolving around Activision Blizzard and the small success surrounding the last quarterly financial reports, a vast potential in gaming meant Microsoft Gaming probably saw an opportunity they couldn’t resist.

Hopefully, Microsoft Gaming can make the necessary changes within Activision Blizzard and incorporate its values into the company. Hopefully, bring an end to the inequality, improving working conditions, which will positively result in improved development across all departments; If you look after the staff, the staff will look after you!

Maybe, just maybe, we’ll see a return of some of the talented developers that recently left boycotting the dire situation at Activision Blizzard.

It’ll be fascinating watching the development of World of Warcraft under the guidance of Microsoft Gaming.


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World of Warcraft Classic & Battle for Azeroth Confirmed!!

Yes…! Blizzard has finally answered the communities desires and have released information regarding World of Warcraft Classic. Blizzard authentic Vanilla servers are finally coming (BACK)! For those that were around in Vanilla, this was excellent news for them for nostalgic purposes. For myself, (who only started playing WoW in later WotLK), this is an opportunity to finally get to experience what Vanilla was like… legitimately!

No confirmation on how Blizzard will create the Classic servers, (i.e. full Vanilla or Vanilla with some of the tweaks through the later expansions). I’m hoping for no heirlooms, no Dungeon finder/LFR and more importantly as a gold maker, proper grinding for gold. Gold was a hard commodity to come across in Vanilla, well, it appeared so, watching a lot of the classic footage on YouTube and I’m looking forward to experiencing that when Classic becomes available to us. At the time of this blog, no time frame was set for release, maybe that will be determined upon Blizzard getting the blades back, they auctioned off… LOL

Here’s the cinematic if you’ve missed it!

As anticipated throughout today, the new expansion World of Warcraft – Battle for Azeroth has now been confirmed! So far we’ve been informed of the new Artifact Medallion (The Heart of Azeroth), return of World PvP and obviously, the new grind to level 120! These are only some of the things mentioned, there’s a lot more information within the video below! I think it’s fair to say, a lot of the community have been yearning for World PvP, I just hope they get it right. PvP as of late has been disastrous, I’d love them to revert back to dedicated PvP gear/stats, and continue to improve the balance between all the classes as fair as possible, it will be a massive improvement if they do.

Fair to say, Bajheera and Swifty are licking their lips with anticipation… 😀

If you’ve not seen the cinematic, then I’ve added a link below, check it out!

It’s early into the night for myself, but I can’t wait for the World of Warcraft – what’s Next panel, happening in the next 45 mins. No doubt a lot of information regarding the above and an  lot more insight into the new expansion. I so can’t wait, it’s fair to say I’m like a kid in a candy store… 😛

Until next time, thanks for reading! For the Horde!